What's new in GO

🚀 September 2026

1. Set your Delivery timezone based on where you are

Your campaigns can now run on your clock. Choose the timezone that matches where most of your campaigns are delivered, and your account follows it:

  • Daily budgets reset at your local midnight, so your budget lasts across your full business day

  • Campaigns deliver on your schedule, not UTC

  • Your billing month starts and ends on your local dates

You can only set this once, and it takes effect at the start of your next billing period.

Learn more


🚀 August 2026

1. Reach more new-to-brand shoppers with Drive discovery

The Drive discovery campaign helps your brand reach new shoppers and build future demand. It helps you:

  • Reach new shoppers who haven’t discovered your brand

  • Reach shoppers who have never visited your site

  • Reach relevant new shoppers across web, app, and social before they even start searching for new products

Learn more


2. Build a stronger cross-channel strategy with Meta Video Ads

Shoppers spend 2.5 hours a day on social, and 39% discover new products there. Your video ads can now extend to social platforms directly from your GO campaign, giving your brand more reach with the right shoppers. Advertisers running web and social together see an average +20% ROAS uplift.

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🚀 July 2026

1. Introducing the new Growth overview page

The new Growth overview page is a simpler way to monitor your campaign performance. The new homepage gives you a clear, ready-to-read view of how your campaigns are performing across the funnel, so you can understand your results faster and with less effort.

From one central view, you can quickly see how your campaigns are contributing to your growth goals and identify the insights that matter most. Spend less time searching through reports and more time making informed decisions to move your business forward.


🚀 June 2026

1. Manage your email notification preferences

Manage your email notification preferences directly from your account. You can choose which optional email notifications you want to receive, giving you greater control over the updates delivered to your inbox.

Tailor your notifications to fit your workflow, reduce unnecessary email noise, and stay focused on the information that matters most to you. 

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🚀 May 2026

1. Extend Your Campaigns to Meta with Adaptive Ads

With one creative setup, Criteo GO helps you extend your reach across Display, Native, and Social while maintaining consistent branding and messaging. Social previews and setup are available within the same Adaptive creative, making it easier to activate and manage your campaigns across channels.

Learn more