Complete your onboarding

Once your account is created, the Getting Started page guides you through the key steps to set up your account and launch your first campaign.

You can complete these tasks in any order:

Set up payment

From the Getting Started page, navigate to the Set up payment task and click Set up. You’ll be redirected to the Billing & payments page.

There, click Add method to add your payment details. Once done, this task will be marked complete.

For more information about billing and payment options, click here.

Set up product feed

Setting up your product feed is key to ensuring your products reach the right users, keep your ads current, and optimize performance using real-time data.

  • If you have a product feed, click Set up feed. For detailed instructions, read this article.

  • If you don’t use a product catalog, select Don’t use Product Catalog and continue your onboarding.

Once your feed is set up, or you choose not to use a product catalog, this task will be complete.

Set up events

Setting up your events is essential to track user actions, improve targeting, and monitor performance. Once configured, Criteo GO analyzes your event data to generate insights that help boost your campaigns.

This step is required to create your campaigns and is critical to ensuring they are set up for success from day one.

For detailed instructions to configure events, click here.

Once your onboarding tasks are completed, you can create your first campaign, fully optimized from day one with GO's AI-powered technology.