Welcome to Criteo GO

About Criteo GO

Criteo GO is the easiest way to launch and manage powerful, AI-driven advertising campaigns across the open web and social platforms - all in one place. As a fully self-service platform, GO guides you end-to-end: from the technical onboarding setup, to campaign creation, to automatic ad generation.

Designed for speed, simplicity, and performance, GO helps you reach the right shoppers, across the right channels, with the right message, without needing deep advertising expertise. Whether your goal is to reach new-to-brand shoppers and grow brand awareness, acquire new customers, or maximize sales, Criteo GO gives you a streamlined experience built to deliver results. 

 
Benefits of GO campaigns

Criteo GO brings together three powerful capabilities that make it easy to launch high-performing campaigns fast: 

  • Full-funnel performance powered by AI 

    Reach the right shoppers at every stage of the journey - from discovery to conversion. Criteo AI automatically adjusts bids, targeting, and delivery to drive the strongest results for your goals. 

  • Cross-channel reach in a single campaign 

    Show up wherever your shoppers are. Display, Native, Video, and supported Social formats work together seamlessly in one campaign to maximize visibility and impact. 

  • A smart, intuitive UI 

    A clean, guided experience makes campaign setup simple - even if you do not have deep marketing expertise. GO highlights the right steps, provides helpful recommendations, and keeps everything easy to manage from one place. 


5 reasons to go for Criteo GO

  1. GO helps you sell more by reaching both new and returning customers across websites, apps, and social.

  2. Our AI saves your time by handling who to show ads to and how much to bid.​

  3. You can go live fast with a simple, step-by-step setup that gets your first campaign running in minutes.​

  4. You can control your budget easily in one place, with campaigns you can pause or adjust anytime.​

  5. ​See what works in one clear dashboard, so you know where your money is paying off.